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Written by
Lars Miller
Connect
Dec 29, 2023
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8 min read
Apr 1, 2025
6 min read
A Strategic Blueprint for $15M Beverage Brands
Oct 11, 2024
Jun 12, 2026
5 min read
Five months before the feds ban it. Coke and Whole Foods picked it anyway.
Jun 5, 2026
The category is going mainstream and getting banned at the same time 🍻⏳
May 29, 2026
9 min read
Leah Kollross on hemp's data problem, the November 12 seed deadline, and what's moving in NJ, MN, DE, and DC.
May 1, 2026
7 min read
Cola gets seven hours a week. Coffee gets fourteen. Hemp drinks get whatever you can convince a consumer to give up.
Apr 14, 2026
4 min read
A Roundup of All the 4/20 Sales I have come across!
Mar 6, 2026
14 min read
What 1933 can teach us about saving the hemp beverage industry in 2026.
Jan 30, 2026
12 min read
THC drinks are outselling entire NA categories, major brands are ditching Dry January messaging, and Circle K starts stocking cannabis beverages. Here's what's driving the shift to functional alternatives...
Jan 16, 2026
10 min read
A new study shows men and women may respond to THC completely differently. What that means for product design, plus news on M&A, Dry January shifts, and more.
Jan 9, 2026
Catch up on Kentucky and Ohio legislation, new research funding, and my goals for the year
